Reno, Nevada -- April 2, 2024--For the sixth consecutive year, thousands of crocheters, knitters, and weavers will gather in the Sierra Nevada region to explore local yarn stores and share their mutual passion for fiber.
The Sierra Nevada Yarn Crawl (SNYC) will take place from September 12 to 15, 2024, spanning the picturesque Sierra Nevada region. During this time, yarn lovers will be 'crawling' or traveling from yarn shop to yarn shop between Reno, Nevada, and Auburn, California.
"This event is a fantastic chance for yarn enthusiasts, crafters, and creatives to explore all the great local yarn stores in the Sierra Nevadas, all while enjoying the stunning mountain scenery," said Laura Zander, Co-Founder of Jimmy Beans Wool.
Featuring participation from eight Local Yarn Stores (LYS), the 2024 SNYC boasts an exciting lineup of events and activities designed to engage and inspire attendees of all skill levels.
Participants will have the opportunity to embark on a self-guided tour, discovering a wide variety of yarns, patterns, and tools at the participating stores while also enjoying exclusive promotions and discounts throughout the crawl.
"The SNYC has become a beloved tradition for countless yarn lovers in the region," Laura added. "It brings together local businesses, designers, and passionate crafters to celebrate our collective love for fiber. It's a wonderful opportunity for both LYS owners and makers in our community!"
As part of this year's SNYC, Jimmy Beans Wool will be hosting special events at the store on 891 Trademark Drive, including:
Trunk Shows: Berroco Remix & Wizard Trunk Show
Special Guests & Events:
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Exclusive SNYC Knit and Crochet Kits: Enjoy 10% off all weekend long. Dawn Barker designed the knit pattern "Roam," and Helda Panagary designed the crochet pattern "Loopillism Shawl." Both kits feature the luxurious Barker Wool Silky Solo base.
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SNYC Shawl Contest: Crawlers are encouraged to submit their SNYC Shawls for a chance to win great prizes. The "Best of the SNYC Shawl" contest will be hosted by Team Beans, with first, second, and third-place winners selected at the weekend's close. Submit photos to support@jimmybeanswool.com.
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Raffle Draw: Enter our raffle for a chance to win fantastic prizes! Each purchase earns you a ticket, and spending over $50 gets you an additional ticket.
- Exclusive Workshop with Dawn Barker: Join the visionary designer and dyer behind Barker Wool for a special workshop. Learn about her innovative Assigned Pooling technique and explore the SYNC shawl pattern "Roam." Classes are on Friday, September 13th, and Saturday, September 14th, from 6 PM to 8 PM. Sign Up On Calendly
Additionally, participants in the workshop will receive an additional 10% off the SNYC kit.
- Sierra Critters Basket Class: Add whimsy and charm to your home decor with these adorable animal critter baskets! They're perfect for storing yarn, toys, or small items. Classes are on Thursday, September 12th, from 2 PM-4 PM, Friday, September 13th, and Saturday, September 14th, from 6 PM-8 PM, and Sunday, September 15th, from 2 PM-4 PM. Sign Up On Calendly
For more information about the 2024 Sierra Nevada Yarn Crawl, including a list of participating stores, events, and exclusive promotions, please visit www.sierranevadayarncrawl.com or follow on social media at @jimmybeanswool and @sierranevadayarncrawl.
For more information, contact Aiyana Hernandez, Jimmy Beans Wool, 775-827-9276
About Jimmy Beans Wool: In 2002, former Silicon Valley engineers Laura and Doug Zander opened up a tiny yarn shop in Truckee, California. Jimmy, as Laura is lovingly known, sold coffee alongside the wool (hence beans in the name), and Jimmy Beans Wool was born! In 2004, the company settled down in Reno, Nevada. Over the last five years, Laura has expanded the Jimmy Beans Wool brand family through strategic acquisitions & product launches, including della Q, Madelinetosh, Jimmy's SmartStix, Dream In Color, Yarn Citizen, Shibui Knits, and Simply Shetland. In 2024, Laura announced the formation of the Maddytosh Group, a distribution group for its wholesale brands. Jimmy Beans Wool is known for its lightning-fast shipping, award-winning customer service, and innovative Just at Jimmy's products.
